The Book Of Business Awesome
The Book Of Business UnAwesomeeBook - 2012
UnAwesome is UnAcceptable. The Book of Business Awesome is designed as two short books put together--one read from the front and the other read from the back when flipped over. Covering key business concepts related to marketing, branding, human resources, public relations, social media, and customer service, The Book of Business Awesome includes case studies of successful businesses that gained exposure through being awesome and effective. This book provides actionable tools enabling readers to apply the concepts immediately to their own businesses. The flip side of the book, The Book of Business UnAwesome , shares the train-wreck stories of unsuccessful businesses and showcases what not to do. The EPUB format of this title may not be compatible for use on all handheld devices.
Publisher: New York John Wiley & Sons, Ltd. 2012
Alternative Title: Book of Business UnAwesome [ebook]
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