Marketing and Monetizing on YouTube

Marketing and Monetizing on YouTube

Website or Online Data - 2018
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Learn how to start a YouTube channel to market a product or service and generate ad revenue. Get smart strategies for branding your channel, gaining followers, and monetizing videos.
Learn how to start a YouTube channel to market a product or service and generate ad revenue. Join experienced YouTube optimizer Anson Alexander as he shares his strategies for succeeding on the world's largest video platform. This course shows marketers and content creators how to market and monetize videos on YouTube, where more than 6 billion hours are watched monthly. First, learn how to create a channel and attract subscribers. Then find out how to brand your YouTube page, create engaging playlists, and customize content to draw in more viewers. Discover tried-and-true SEO techniques to optimize videos for search engines, and find out how to join the Partner Program, which earns you money by allowing advertisers to display ads on your videos. Finally, Anson shows how to use YouTube Analytics, explaining which statistics to focus on in order to better guide your content strategy.
Publisher: Carpenteria, CA, lynda.com,, 2018
ISSN: LDC685040
Additional Contributors: lynda.com (Firm)

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